About ME

Hi!! My name is Jillene but everyone has called me GG since I was a little girl. I am married and we have two beautiful kids- Zane & Sienna.... hence ZIENA ;) I 100% have a shopping addiction and always loved being able to express myself with different outfit choices. When I was little my joy was going to the bead store every weekend and picking out any and all things shiny, to come home and create my masterpiece. I like to think that is where the Charm Bar was created. Being able to create something unique has always been so fun. We not only offer the most amazing, trendy affordable pieces of clothing and accessories, we like to be able to bring custom to your closet. Whether it be at our charm bar, trucker hat station or permanent jewelry we love a good eccentric item to bring your wardrobe to life! My background is not in owning a boutique, as my family has a manufacturing facility that I have ran with my dad for the past 15 years. Shameless plug- for the ladies with men who love all things cars and detailing check out Superior Products!! When I turned 40 my husband encouraged me to embark on something new, fun and created by ME. While I am still involved in the family business, most of my time is spent running the boutique. To own a small business is not for the faint of heart, but I wouldn't have it any other way. I love a good challenge!! Thank you so much for stopping by and supporting my family. We hope you find as much joy in ZIENA as I have had creating it and watching it grow!! 

XOXO- GG